Since I’m a huge metalhead as well as an IP lawyer, a lot of people have been asking me what I think about Gene Simmons trying to register a particular hand gesture (which looks similar to the hand sign of the horns used in metal culture) as a trademark. If he gets his way, metal and non-metal artists alike would no longer be able to use that gesture–and arguably the horns themselves due to their similarity–from the stage or in pictures at public appearances. Having read his trademark application and having done some research, I’ve outlined below the reasons he won’t succeed in getting the trademark registered. Continue Reading ->